ATLANTE – CLC, the premier collegiate licensing and trademark agency, and six schools in the University of Texas system have collaborated to develop the “Arte con Voz” merchandise collection featuring Hispanic and Latino lifestyle artists at the occasion of Hispanic Heritage Month, which runs from September 15 to October 15. .
The University of Texas at Arlington, the University of Texas at Dallas, the University of Texas at El Paso, the University of Texas Permian Basin, the University of Texas Rio Grande Valley and the University of Texas at San Antonio will each feature products honoring the artistic contributions of the Hispanic and Latino community through custom designs produced by acclaimed Hispanic lifestyle artists.
The collection’s name, Arte con Voz, or Art with Voice, was derived from a meeting with the University of Texas at San Antonio’s Métis Cultural Studies Program as part of planning efforts. The official Arte con Voz logo was developed by participating artist collective Carlos Donjuan, Sour Grapes Crew, in Dallas, TX.
“Hispanic and Latin American culture and traditions are a core part of all of our schools in the University of Texas system, and we are proud to honor that history and pride through the Arte con Voz collection,” said said Craig Westemeier, associate director of athletic brands for the UT System. “We are thrilled to bring together many of our member schools to elevate the voice of Hispanic heritage through unique art and product design.”
The limited-edition collection includes on-trend t-shirts from iconic licensee Original Retro Brand and vintage-inspired basketball-style shorts from 19Nine.
“The Arte con Voz collection was developed to provide participating institutions with a way to connect with their diverse students and fans while strengthening relationships with local communities,” said Ben Emmons, vice president of marketing at CLC. “Merchandise showcases selected artists’ styles through vibrantly colored designs, unique fonts, and logo treatments not available in other college-licensed merchandise.”
Artists participating in the collection include:
- Christin Apodaca – Christin Apodaca was born and raised in El Paso, Texas where she became interested in drawing. She then studied art at the University of Texas at El Paso before transferring to the University of New Mexico where she earned a degree in Studio Art. She returned to El Paso where she became a teaching artist. Her work can be seen at businesses, galleries and festivals in the area.
- Juan Jose “JJ” Bali, Jr. – JJ Bali is a South Texas artist from the Rio Grande Valley who specializes in wall art. From aerosols to paint buckets, he uses flexible mediums and materials to convey brand messages and stories. While he is particularly passionate about sports and sports-themed topics, he also combines graphic elements and fine art to help local businesses communicate their brand identity.
- Carlos Donjuan – Born in San Luis Potosi, Mexico, Carlos Donjuan immigrated to the United States when he was three years old and discovered a passion for drawing cartoons, cars, and comic book characters. After expressing himself through graffiti and mural art as a youth, he pursued an artistic education, earning a bachelor’s degree from the University of Texas at Arlington (UTA) and a master’s degree from the University of Texas at San Francisco. Antonio (UTSA). He is currently a professor at UTA and exhibits his own art in galleries and museums across the country and Europe.
- Los Otros – Shek Vega and Nik Soup are the Texas-based mural duo known as Los Otros who are highly sought after for their street art murals. Based in San Antonio, Los Otros murals can be found in elite galleries, museums, independent and large corporations, as well as the homes of celebrities and public figures around the world. To date, Los Otros has helped create over eighty works of public art and raised over $40,000 for nonprofits and arts organizations.
The Arte con Voz collection is available exclusively at bookstores on the Follett campus of participating universities.
About the University of Texas System
For more than 130 years, the University of Texas system has been committed to improving the lives of Texans and people around the world through education, research, and health care. With 13 institutions that collectively enroll more than 240,000 students, the UT system is one of the largest public university systems in the United States. UT institutions produce more than 67,000 graduates annually and award more than one-third of the state’s undergraduate degrees and more than 60 percent of its medical degrees. Collectively, UT-owned and affiliated hospitals and clinics accounted for more than 10.6 million outpatient visits and more than 2 million hospital days in 2021. UT institutions are among the most innovative in the world , collectively ranking 3rd in most U.S. patents granted in 2021, and the UT system ranks #1 in Texas and #2 nationwide in federal research spending. The UT system is also one of the largest employers in Texas, with more than 22,000 faculty – including Nobel laureates and members of National Academies – and more than 93,000 medical professionals, researchers and staff from support. The UT system has an operating budget of $25.2 billion.
CLC is the nation’s leading college brand licensing company with a mission to elevate college brands through insight and innovation. The company is uniquely positioned to deliver consumer relationships and brand visibility to institutions through customized, data-driven solutions that include impactful licensed merchandise strategies and innovative marketing platforms to navigate the market. ever-changing consumer and retail. Based in Atlanta, Georgia, CLC is guided by the values of serving others, building trust, leading well, innovating often, and being passionate. Founded in 1981, CLC is part of LEARFIELD, the leading media and technology services company for intercollegiate athletics.