MANILA – Businesses and brands are celebrating Earth Day with themed products, promotions and other initiatives.
Here are a few. These are not endorsed by ABS-CBN News.
STARBUCKS EARTH DAY COLLECTION
Starbucks and Line Friends have teamed up again to launch a collection of limited-edition merchandise to commemorate Earth Day in the Asia-Pacific region.
The collection includes an assortment of lifestyle accessories and reusable glasses. It was produced in partnership with MiiR, a glassware company committed to driving lasting change.
The new products are available at select Starbucks stores in the Philippines, Australia, Cambodia, Vietnam, Hong Kong, Indonesia, South Korea, Malaysia, New Zealand, Singapore, Thailand and Taiwan through while stocks last.
GARNIER PH DONATES PROFITS TO THE MANGROVE PROJECT
On Earth Day, April 22, Garnier Philippines is donating 100% of profits from two of its products to a mangrove project.
The brand said these include the All-Star Kit on Lazada and the Super Glow Starter Kit on Shopee.
Proceeds will go to CORA’s WoMangrove Warrior project, where mangroves will be planted in coastal communities across Leyte to help fight climate change.
More details are available on the Garnier Philippines social media pages.
LAZADA LAUNCHES LAZEARTH CAMPAIGN
Lazada has launched a LazEarth campaign as part of its efforts to support sustainable practices in the digital commerce ecosystem.
The e-commerce platform will work with LazMall’s brands and partners to make eco-friendly products easily assessable and identifiable for consumers.
As part of the campaign, it will recognize and feature more than 70 brands and 5,000 items in primarily fashion and FMCG product categories that are made, packaged or shipped with reduced or better plastics.
In addition to fighting plastic waste, Lazada has partnered with Basic Environmental Systems and Technologies Inc. (BEST) to provide cash back to LazGoGreen, its packaging recycling program.
Customers can compile their Lazada packages at home, drop off their recyclables at the nearest MBE-C-Center location (available in Metro Manila and Cagayan de Oro), and convert the environmental points they receive from their packaging waste to earn wallet credits.
ROBINSONS MALLS EARTH DAY ACTIVITIES
To celebrate Earth Day, Robinsons Malls has partnered with BEST for the Trash to Cashback program, which aims to encourage people to separate their trash and bring their recyclables to malls.
From April 22 to 23, shopping center customers can exchange their waste for environmental points, which can be used to redeem products or services at BEST partner merchants. All they have to do is bring their recyclables to Robinsons Metro East in Pasig City, Robinsons Town Mall Malabon and Robinsons Otis in Manila City.
These recyclable materials are collected and delivered to recycling and upcycling partners via the My Basurero mobile application. Recyclable materials will be processed and returned to the supply chain as raw materials or products with a new destination.
Robinsons Place Naga also has a Plastic Bank Experience Hub until April 27. The space shows how plastic waste is transformed into everyday objects, such as eco-bricks that can be used to build houses and schools, as raw materials for making bags and bottles, and as fuel to power the generators. It is also open to accepting recyclable materials.
To minimize the use of plastic, participating Robinsons Malls branches are offering free eco bags to shoppers April 22-29. Customers can also get free eco-bags when shopping through Robinsons Malls Robbie and Rosie’s personal shopping service for a minimum purchase.
CONTI’S BRINGS SOLAR LIGHTS TO DISTANT AREAS
Conti’s Bakeshop and Restaurant has partnered with a non-governmental organization (NGO) to provide solar-powered lamps to families living in off-grid communities.
A portion of the sales of her Chocolate Blush cake at the last Earth Hour were donated to Solar Hope, an NGO committed to bringing solar and sustainable solutions to marginalized communities across the country.
The proceeds were enough to provide solar home kits to 29 families from Barangay Magatta to Manggahan, Laiban to Tanay, Rizal.
GLOBE’S 0917 LIFESTYLE LAUNCHES SUSTAINABLE FASHION LINE
Globe’s progressive urban clothing brand 0917 Lifestyle recently collaborated with social enterprise Revolve for a sustainable fashion line, turning recycled plastics into t-shirts and tote bags.
The collection includes a unisex shirt made of 60% cotton and 40% recycled plastic bottles, containing approximately 4-6 plastic bottles of one liter each, and a tote bag made of three plastic bottles of one liter.
In addition to the sustainable 0917 line, Globe has also worked with Green Antz Builders to properly dispose and process single-use plastic waste at its premises. Clean, dry plastics are shredded and brought to the Green Antz plant for further processing and conversion into eco-bricks and eco-pavers.
The company also enlisted Vending Experts Night and Day Philippines, Inc. to release the country’s first vending machines that operate using QR codes for cashless and contactless transactions.