The founder of The Little Branding Company, which provides promotional items, celebrates ten years of activity.
Jo Wareham, was inspired by her father to strike out on her own in 2012 after the company she worked for went into administration.
Jo said: “I always wanted to be my own boss. I knew I had experience, but starting my own business was intimidating. My dad encouraged me to go for it and I never looked backward.
“‘I like variety,’ added Jo, whose business is based in Sherington. “I could supply branded pens to a small charity or find a special gift as a reward incentive for employees of a multinational client company.”
His most original commission was a garden gnome bearing the face of John Still, then manager of Luton Town Football Club.
“I always say no order is too big, too small, or too weird.”
Since starting The Little Branding Company ten years ago, Jo’s business has grown steadily, but she admits the pandemic has been difficult.
“My business was hit hard because no one was buying promotional merchandise. I branched out into supplying companies with magicians, singers and comedians for their parties and online events.”
Ten years later, Jo has no regrets about starting her own business and admits there have been ups and downs, but she says she loves what she does and is also enthusiastic than at first.”
Looking Ahead The Little Branding Company looks forward to reconnecting with customers post-pandemic and continuing to grow its business
Jo will celebrate her 10th birthday by raising her glass to her father, who died two years ago.
She added: “He really motivated me to start on my own and I know he would be so proud of me today.”
For more details about the company, visit the website