According to IMARC Group’s latest report, titled “Photo Printing and Commodity Market: Global Industry Trends, Share, Size, Growth, Opportunities and Forecast 2022-2027”, the global photo printing and of goods reached a value of US$19 billion in 2021. Looking ahead, IMARC Group expects the market to reach US$26.3 billion by 2027, with a CAGR of 5. 9% over the period 2022-2027.
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Photo printing and merchandise refers to a variety of personalized gift and decoration materials on which photographs are printed. Printed maps, calendars, canvases, mugs, keychains, cushions, t-shirts, etc. are common product categories. They are primarily produced using the dye sublimation procedure, in which the printed dye is incorporated with the polymer coating of the sublimation paper onto the object. This procedure creates very vibrant, durable, scratch-resistant and long-lasting prints.
Market Trends and Drivers:
The increasing use of smartphones and tablets for clicking and processing high-resolution images in place of professional cameras is providing increased flexibility and customization for photo editors, thereby catalyzing the growth of the photo printing market and goods. Additionally, the growing inclination of millennials towards personalized gift options has driven up the demand for photo and merchandise printing. These products are also used by companies for promoting products and increasing brand awareness among the masses. Additionally, several technological advancements such as the development of lenticular printing for high definition and 3D prints are also enhancing the growth of the market. In the coming years, increasing penetration of social media platforms and online retail channels is expected to further drive the market.
Competitive Analysis and Segmentation of the Photo Printing and Merchandise Market 2022-2027:
Competitive landscape with key players:
The competitive landscape of the global Photo Printing and Merchandise Market has been studied in the report along with the detailed profiles of key players operating in the market.
Some of these key players include:
American Society of Greetings
Bay Photo Inc. (Circle Graphics Inc.)
Eastman Kodak Company
Hallmark Cards Inc.
Hewlett Packard Enterprise Development LP
Walgreens Co. (Walgreens Boots Alliance Inc.)
Key Market Segmentation:
The report has segmented the global photo printing and merchandise market on the basis of region, product type, printing type, device used and distribution channel.
Breakdown by product type:
Breakdown by type of printing:
Breakdown by device used:
Breakdown by distribution channel:
Breakdown by region:
North America (USA, Canada)
Asia-Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
Europe (Germany, France, United Kingdom, Italy, Spain, Others)
Latin America (Brazil, Mexico, others)
Middle East and Africa (Egypt, United Arab Emirates, Saudi Arabia, Turkey, Qatar, Iran, Others)
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Main highlights of the report:
Market Performance (2016-2021)
Market Outlook (2022-2027)
Market drivers and success factors
Impact of COVID-19
Value chain analysis
Complete mapping of the competitive landscape
If you need specific information that is not currently covered in the report, we will provide it to you as part of the customization.
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